As a professional, I know the importance of using clear and concise language that not only communicates effectively, but also ranks well in search engine results. One phrase that often comes up in writing is “the agreement was written.” While this may seem like a simple and straightforward statement, there are ways to refine it to improve both its clarity and SEO value.

First, let`s break down the phrase “the agreement was written.” While technically correct, it doesn`t provide any additional information or context. Who wrote the agreement? When was it written? What was the agreement about? By adding more details, we make the sentence more informative and engaging for readers. For example, “John wrote the agreement last week regarding the new partnership” gives more clarity and context to the statement.

Another way to enhance this phrase for SEO purposes is by using strategic keywords. Depending on the topic or subject matter of the agreement, there may be relevant keywords that can be incorporated into the sentence. For example, if the agreement pertains to a real estate contract, including keywords such as “real estate,” “contract,” or “negotiation” may help the article rank higher in search engine results when those keywords are searched.

It is also important to consider the tone and voice of the article when rephrasing the statement “the agreement was written.” Using passive voice, like in the original phrase, can come across as dull and unengaging. Instead, we can opt for an active voice that is more lively and interesting to read. A revised statement like “John drafted a comprehensive agreement last week to finalize the new partnership deal” sounds more engaging and exciting.

In conclusion, it is crucial for copy editors to pay attention to small details like “the agreement was written” in order to improve the clarity and SEO value of the article. By adding more context, using strategic keywords, and using an active voice, we can make even the most mundane statement more interesting and engaging for readers.